Website and Digital Marketing case studies

Website Case Study

Learn how we solved BIG marketing problems for locally-owned companies and not-for-profits and grew their revenues.

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The National Onion Association

The Challenge

In this website case study, we share how we helped The National Onion Association. The National Onion Association had a website that was old-fashioned and unorganized. Their logo of the Ninja Onion was lost in too much scenery. The site was not clearly communicating with the members of the association. It was not user-friendly to either type of website visitor: the consumer and the member. Also, the members needed easy access to the membership section, which also had to be reorganized. Not to mention there were over a thousand pages, many of which were not getting many page views. Their content management systems was very challenging to use. There was also an important deadline for launch: in time to unveil the new website at their annual convention with members.

"Lori and her team took a massive project and made our new website simple and easy to use -- without headaches! We appreciated her speed, attention to detail and deadlines, and her genuine concern for us to present the best website possible. Our new website came with training and an instruction manual, which as an extreme help. We're going to hire her again for another project!"
Director of Public and Industry Relations The National Onion Association

The Strategy

We applied our organized and efficient step-by-step method of website project management. In the first meeting we had with the NOA’s great staff, we defined two target audiences and their top needs. Before each phase, we met with the staff to interview them and/or get their input. After listening and learning, we determined the calls-to-action and other necessary things that would make visitors stay and explore and members make better use of their membership section. We educated the NOA staff so they understood what was needed and why.

The Results

We made the deadline with two weeks to spare. Take a look at the before and after image. Now the NOA has a very attractive and modern website. They can easily manage the content themselves, including adding new pages to the site and navigation menu. Their site is securely managed so they don’t have to worry about updating plugins. And all the members’ feedback about the new website and reorganized member section as been positive, too.

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We have been using Lori for almost a full year. She built our website from scratch and has helped us optimize our visibility online and helped with social media. Our business is booming and it's almost hard to keep up with all the new work headed our way; thanks to Lori and her staff. Lori is very knowledgeable and easy to talk too and you can tell that she loves her job. I highly recommend the DaGama Web Studio to anyone in need of this service.

Brandon Ewals-StrainOwner Northern Colorado Pest and Wildlife Control

Lori and her team took a massive project and made our new website simple and easy to use -- without headaches! We appreciated her speed, attention to detail and deadlines, and her genuine concern for us to present the best website possible. Our new website came with training and an instruction manual, which as an extreme help. We're going to hire her again for another project!

Rene HardwickNational Onion Association Public Relations Director

I have been in business for over 47 years as an attorney. I have used Yellow Pages, Avvo, Findlaw, YP Connect and other large companies to market my law office on line. I have spent a lot of money on these companies and the results have been minimal. I began working with Lori Gama of DaGama Web Studio two years ago and I saw substantial results immediately. I track new client referrals and the number of referrals I get from Google as a result of Lori's work have increased my revenue by 50%. We meet once a month were I am provided a concise tracking report that clearly shows how her hard work has resulted in my website being found in the top spots for many different search results. I would highly recommend Dagama Web Studios and I sincerely wish that I had found them sooner!

Robert RayAttorney

Lori has done a great job of redesigning our site from an out of date site to probably best ATV Rental site out there. Lori is very attentive to all your needs and is committed to providing great customer service. Theses services she provided us were: Web Design, Social Media Marketing and SEO. I would highly recommend DaGama Web Studio to anyone who want to have the best possible site and service for there website needs. 5 stars all the way!!!!!!!!!!!! P.S. Since I changed over to DaGama Web Studio in early 2019 my business has grown over 100% since last year and it all because of her commitment to her helping us reach as many customers as possible. SHE DOES GREAT JOB!

Troy KernsOwner Estes Park ATV Rentals

Lori brings a lot of depth to the menu. She listens carefully and focuses just on what will work for you, including making sure you are focused as well. She is upbeat, energetic, and has a proven history of results. I highly recommend anyone that wants a better understanding of how they should align their marketing efforts to have at least a paid 2-hour consultation with Lori. It becomes more like a team meeting. I quickly realized I was collaborating, not just meeting, with a knowledgeable marketing professional that knows way more than just killer SEO approaches. Lori can provide you with a fresh set of eyes on your business and how others perceive it or find. She is an expert in her field, trustworthy, and ethical. I look forward to working with her more in the near future!

Michael PennerConsultant

I have had the pleasure of learning from Lori via individual consultations. I research the heck out of options when it comes to making decisions about what I need to be doing for my business. Finding highly specialized professionals are hidden gems and I have been so lucky to find one. Right here in my own community. Lori is supportive, responsive and a wealth of knowledge. As a result, I have crawled out of marketing decision overwhelm and am making the decisions that have catapulted me forward. Big things are on their way. She has given me back my time and helped me focus my marketing and communications strategy. I am on fire! And its because of her.

Aubreena Huseby-DeForestCEO HD Career Consulting LLC

"...Lori is not simply a web master; she is a true Renaissance woman.... As our relationship developed, she stepped in to help in various ways, from suggesting blog post ideas, teaching me how to use various social media platforms and helping me learn more about blogging, keeping me informed of trending hashtags on Twitter and when to tweet them, being a hotline when my website crashed or ran into operating problems and finally, taking on an entirely new challenge -- working with me to fine tune the message of my second novel. She vetted ghostwriters to create the marketing blurb and front flap, assisted with contracting and is now working with me to market the novel. Lori is the most flexible, innovative person I've ever met. She understands deadlines and crises and responds cooly with solutions. When I need her, she's right there, always willing to grow, think, create and plan for the next step. I highly recommend Lori Gama. She's a game changer."

Emily Kemme Author